Top 5 Personal Finance Budgeting and Planning Apps in the Middle East Q4 2022

In the fourth quarter of 2022, personal finance budgeting and planning applications saw varied performance across the Middle East. Here's a closer look at the top 5 apps based on their weekly downloads, revenue, and active users. All data is sourced from Sensor Tower.

Malaa: Track, Save & Invest experienced significant fluctuations in weekly downloads. Starting with 307 in the week of September 26, downloads surged to approximately 7K in early October, peaking at 8.4K by the week of October 24. The latter part of the quarter saw a more stable performance, with downloads hovering around 5.4K to 6.8K, ending the year with 4.1K downloads in the last week of December.

Splitwise maintained a relatively stable weekly revenue, ranging between $259 and $527 throughout the quarter. Downloads began high at 20.7K in late September but decreased to around 4.9K to 5.4K in the following weeks. Active users showed a slight decline from 35.7K at the end of September to 29.1K by the end of December, despite a peak of 36.9K in early October.

وفير : تتبع المصروفات الذكي saw weekly downloads ranging from 2.6K to 5.4K. The highest downloads were recorded in mid-October at 5.4K, while the lowest was in late November at 2.6K. Despite a minimal revenue increase, the app demonstrated steady user interest.

مصاريف had modest weekly revenue, peaking at $4 in late November. Download trends were varied, starting at 2K in late September, reaching a high of 5.6K in mid-December, and ending the year at 2.6K. Active users remained steady, averaging around 25K to 28.5K throughout the quarter.

MySalary - Manage your money showed consistent weekly downloads between 1.3K and 2K. The highest downloads were recorded in mid-December at 2K, with a slight dip to 1.3K in mid-October, indicating a stable yet gradually increasing trend.

These insights highlight the dynamic nature of personal finance apps in the Middle East. For more detailed insights, visit Sensor Tower.